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Hot Debossing Creates a Multi-level Bark Texture for the Kellybrook Tree

The Kelly family have owned and operated their property in the Yarra Valley for over four generations. Located at the Cellar Door is a majestic 130 year old, heritage listed, oak tree. This was the inspiration for the new branding and packaging.

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The logotype has been embellished with gold foil and a roof top emboss, while the texture of the oak tree has been hot debossed into the stock to create a semi-translucent finish. A stunning outcome truly befitting the premium quality of their Single Vineyard series of wines.

We’re immensely proud of what we have achieved with KS Design Studio (KSD). The collective dedication to ensuring a successful outcome was second to none.

         – Jenny Kelly

Label Information

  • Producer – Kellybrook Winery

  • Designer – KS Design Studio

  • Photographer – Hugh Davison

  • Region – Yarra Valley

  • Varietal – Reds and Whites

  • Printing – Digital

  • Substrate – Ball & Doggett Wausau Casa Blanca

  • Embellishments – Digital Printing, Hot Deboss, Hot Foil, Embossing and Matt Varnish