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Mountain Goat won the Australian International Beer Award for Champion Beer in 2015 for a Barley Wine, which was barrel aged in whisky casks. This whisky and label design was inspired by that award-winning beer, using a 2017 Barley Wine that was distilled and aged for three years in different casks, where it developed a rich and complex character. To give the packaging a premium finish, inspiration was drawn from a champagne bottle, with a matte black background and light grey text, allowing Mountain Goat’s iconic orange branding to shine through. The result is a sleek design that showcases the gold foil detail whilst still highlighting the Mountain Goat branding through the enhancement of a high gloss screen. This project was over 5 years in the making and the result speaks to both the quality and complexity of the product and the evolution of the brewery over time.
Label detail:
- Producer – Mountain Goat
- Varietal – Whisky
- Region – Melbourne
- Photographer – Mel Cordon
- Printing – Digital
- Substrate – Cotone Bianco
- Embellishments – Gold Foil, High Build Screen