Innovations

Our Innovation team – comprised of specialists across R&D, Product Development, and Marketing – collaborate with brands to develop consumer-driven label solutions. Listening to customer challenges and tailoring solutions that meet those needs keep us on the forefront of innovation in the market.

Sustainability

MCC is actively working toward more sustainable solutions for every component of our labels – the facestock, adhesive, ink, and liner. Over 70% of our innovation work is directly linked to developing more sustainable solutions to help you achieve your sustainability objectives.

RecycLABEL®

RecycLABEL® is a solution recognized by the APR (Association of Plastic Recyclers). It was created to make labels compatible with the PET recycling process.

The label technology has demonstrated that it passes all test requirements included in critical guidance protocol to have a negligible impact on PET recycling. MCC offers both pressure sensitive and shrink sleeve recycling compatible solutions for PET.

Key features

  • 100% recyclable
  • Available in clear and white films
  • Runs on existing application equipment allowing for a smooth transition from your current pressure sensitive labels
  • Allows companies to have a positive impact on their environmental sustainability initiatives
Learn More

ThermoWash™

Offering the same graphic and performance benefits of traditional single-use, pressure sensitive labels, ThermoWash™ labels easily detach from the bottle under current industry conditions consistent with paper labels.

The custom-designed adhesive ‘de-tackifies’ during the bottle washing process and the label adhesive and face stock remain in one piece, allowing for easy removal from the washer. ThermoWash™ labels easily detach from bottles in the washing process consistent with traditional paper labels. This allows a new label to take advantage of the benefits of pressure sensitive, each and every bottle trip.

Key features

  • Utilizes all existing print methods and is available in white, metalized and clear constructions
  • Graphic can be surface or subsurface printed and inkjet and laser coding are also possible
  • Provides acceptable caustic pollution levels
  • Testing against DIN method 16524-7 INCO 69
  • Ink and adhesive remain attached to the label substrate through the entire label removal process
Learn More

Functionality

Successful packaging not only looks good, but also must serve a function. Whether it’s increasing a label’s ability to withstand harsh conditions, or the ability to maintain your product’s freshness – these innovative offerings check the boxes for both form and function.

ReseaLabel™

Maximize freshness with convenient, resealable packaging. Our pressure sensitive recloseable label is incorporated directly in your packaging to maximize freshness while providing tamper evidence.

ReseaLabel™ is a convenient and reliable packaging closure that adds cost-effective functionality to packaging. Using proprietary equipment, MCC prints and applies a pressure sensitive label to pre-printed flexible film. The film is then die cut to provide the consumer with a recloseable feature.

Key features

  • Convenient, quick and easy, reclosable label
  • Versatile, customized innovation to meet the specific needs of the customer and packaging
  • Maintains product freshness, which provides a better customer experience
  • Helps with portion control
Learn More

Killer White™

MCC is proud to offer Killer White™, a proprietary stock developed exclusively to conquer issues paper labels face when exposed to high moisture levels and wet environments.

Killer White™ is a bright, white paper featuring an uncoated, rich vellum, smooth finish and a wet strength additive, which increases resistance to tearing and shriveling in moist environments. It offers an improved level of dry opacity over identical facestock material. Unlike similar facestocks, which display a graying effect when exposed to water, Killer White™offers an improvement in wet opacity for clear brand differentiation.

It is particularly well-suited for white and rosé wines, champagne, and beer applications, due to its intended exposure to ice bucket conditions. MCC has conducted thorough 24-hour ice bucket testing to ensure label integrity has been met.

Key features

  • Waterproof and temperature resistant
  • Ensures label integrity in cold conditions
  • Proprietary weld material ensures no label graying
Learn More

Extended Text/Content Labels

Our extended text labels offer the space you need for regulatory requirements, multiple languages, consumer education, health and safety warnings, and cross-branding opportunities—all in a more sustainable format

With more room, you can tell a more detailed and compelling brand story, deliver special offers and so much more.

Key features

  • ECL for a range of container types, including plastic tubes and flexible surfaces
  • Can replace direct decoration graphics with a range of embellishment options
  • Accommodates up to 18 pages of copy space
Learn More

Premiumization

Standing out in a crowded market is an ongoing challenge for producers. Our wide range of innovative embellishment options is poised to give your brand the look it deserves. If you dream it up, we can find a way to achieve the look.

NOVA Inks

Our proprietary range of NOVA metallic inks create metallic or pearlescent hues that are visible from multiple viewing angles.

As an alternative to foil, NOVA inks offer a cost-competitive options with an eye toward sustainability. The process creates less material and waste than use of foil while providing the ultimate in decorative capability.

Key features

  • Reduces waste and uses less material than traditional foil application
  • High lustre and shine
  • Cost-effective
Learn More

EnviroMetal

EnviroMetal is a high quality reflective metallic pigment that offers customizable sheen, patterns, and tactile 3D effects.

EnviroMetal mirrors the metallic look of foil while offering a more sustainable overall solution. It is a great option when you want the eye-catching effect of foil for your brand with less impact to the environment.

Key features

  • Reduces waste and uses less material than traditional foil application
  • Customizable metallic effects including tactile 3D
  • Cost-effective
Learn More

Label expert knowledge to inspire you

See All

Ready to get started?

Whether we’ve worked together before or this could be our first joint venture, we’re excited to get the conversation going.

Get In Touch